ecobee, Inc. v. Lei (D. Mass. 21-cv-11070).

Ecobee filed another trademark infringement suit, this one against Zhou Lei, the alleged registrant of the domain ecobeesmartthermostat.com.  The site appears to be, but is not, a legitimate ecobee site that uses ecobee’s “ECOBEE” and “ECOBEE SMART THERMOSTAT” marks to direct viewers to third-party Amazon sites.  The offending site utilizes the same copy as ecobee’s legitimate site (ecobee.com) to further deceive potential customers.  Ecobee brings counts under the Anticybersquatting Consumer Protection Act as well as under the Lanham Act for false designation of origin and unfair competition.

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